Brodie Hylton is the founding Executive Director of Cascadia Mobility, a Eugene-based 501c3 nonprofit which specializes in shared and active transportation operations and programming. Cascadia Mobility is the operator of Eugene & Springfield's bike share program, PeaceHealth Rides. In 2024, PeaceHealth Rides expanded to 450 bikes and achieved its highest year of ridership, with over 200,000 trips. Prior to establishing Cascadia Mobility in 2021, Brodie spent over a decade launching and operating bike share programs and businesses around the country, including the nation's first large scale bike share programs in cities that include Washinton DC, Boston, Chicago, Philadelphia, and Los Angeles. During this time it became clear that shared mobility can have a significant impact on mode shift in the same way as traditional transit, particularly when integrated. Brodie has a BS and MBA from the University of Oregon and lives in Eugene with his family.
